Having a gradient background works well for many professionals, but sometimes a clean pure white is fantastic for some brands.

For some service professionals in Sydney, showing off your location makes a lot of sense and can lift your brand when done well.

Any Sydney business wanting to show a personal touch to their services already use professional headshots to show off their staff and professionalism. Sometimes you want to be a bit different to your competitors. That’s when you use an animated headshot, or animated GIF.

As if selecting the message you want to convey in your headshot isn’t confusing enough, you also have the choice of using a color vs black & white headshot. How should you choose?