Should Your Office Headshots Be Retouched?

Sydney businesses are upgrading their websites and internal systems with professionally taken headshots. Given the value of a professional brand, and increased staff morale, it’s a no brainer. Sydney headshot photographers work in many ways and sometimes it’s hard to know what you should get. A confusing option for clients is whether to have retouching.

While we generally quote inclusive of retouching, many Sydney corporate and commercial photographers will put retouching as an extra addon, in order to reduce the initial fee quoted to you.

In the face of seeing a photographer’s portfolio online (which will be retouched), you may think that an unedited professional photo is good enough. However we believe that light retouching reaps huge rewards for your headshot.

There are differences in the way people perceive a 3 dimensional person and a 2D photo on a screen. Because of this, a professional camera will capture details in a photo that you wouldn’t normally notice in real life. That is where fine retouching comes in. The aim is not to give you a plastic doll look, but to enhance your features in a natural way. What we do depends on your target market, and the perception we wish to convey.

Real Estate example

This is a real estate agent. The messages to convey were professionalism, friendliness and approachability, and competence. We also altered the background to fit their website. Use the slider to compare the before and after images.

Scientific Research example

This is a professional scientific research role. The messages to convey were confidence, technical competence, and attention to detail. Use the slider to compare the before and after images.

Conclusion

When your clients visit your website, they are probably also visiting your competitors’ websites. When they look at your staff profiles, that is when they are very close to a buying decision. At this time, a retouched vs non-retouched business headshot will subliminally affect the client’s perception of your brand. At this critical time having a quality headshot will greatly help your sales process.

Valent Lau Photography provides Corporate Headshot Photography at your business location or in our Coogee studio. Contact us now and let us help you make your best first impression.

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Testimonials

Leone Hersh

Headshots, Bondi

My business coach recommended I speak to Valent about getting a headshot. I was never comfortable in front of the camera, so I was very apprehensive. However, the first time I called and spoke to Valent he reassured me that I would be fine. He called me before the shoot and generously spent an hour talking with me on the phone in a discovery process - not only was he taking the trouble to understand what was important to me but he also helped me tap into my own essence and what makes me tick.

That gave me the confidence to trust that - using his camera and insight - Valent would with b(...)

 

Sam Guagliardo

Headshots & Branding, Winston Hills

I hired the services of Valent Photography for my my bookkeeping business to use in my website, Valent carried out the project in the most professional way and was very patient. I thought it would have been very difficult for me to be in front of a camera but Valent's qualities & experience made me feel at ease each step of the way.

What I was most impressed about Valent was his approach in getting me to think about what is important about my business and how I would connect with my clients.

Having experienced what I experienced on the day, I have no hesitations in recommending Vale(...)

 

Kay Philips

Commercial, Sydney

Establishing a new e commerce business can be challenging in every aspect. One of the key components to a successful online store are images selected to sell your product to the world wide web. Most important the images must be more than perfect - the images must absolutely engage the viewer. My session under Valent's guidance was professional, well planned, easy, not anxiety ridden but most important fun. The care Valent took in projecting the look we were aiming for gave me the feeling this was Valent's product and the importance to get it right. Our shoot resulted in picture perfect im(...)

 

Michael Lukman

Branding, Sydney

The Gen Advisory team was very pleased with the photo session conducted by Valent Lau, and with the quality of the photos produced. Valent was very professional and went out his way to make the photo session an enjoyable one for all. We highly recommend Valent to other businesses.