A professional studio headshot is a result of meticulous planning and discussion on how to prepare, what message you want to send, what clients you wish to attract, and discovery of what personality traits you want to feature.
In a fully controlled environment, we can get things looking pretty good. Even so, there are little finishing touches we perform on a photograph to give you a truly polished professional profile shot. Because we are translating a moving living person in 3D to a picture in 2D, the viewer focuses on different aspects of a face and those are the areas we focus on during post production.
This is a small business owner looking to upgrade his branding. Like many others, he started with a photo taken by a partner who was quite good with photos. But with business growing and bigger corporate clients, he wanted something that would really stand out and reflect the quality of his brand.
Shot in the studio, we captured the perfect expression that conveyed the mix of professionalism and approachability. Looking only at the before shot on the left, it was perfectly acceptable, and this is where many headshot photographers stop. However we wanted more than “good enough.”
He has deep eye sockets, so you’ll notice we lightened them up and immediately you have more connection with your audience.
There is a little red in the skin, which is common in light skin, especially when wearing a tie. You wouldn’t notice it in real life, but it doesn’t look good in a headshot.
Blemishes also stand out in a still photo, which you would otherwise not notice when talking face to face. We worked on the skin gently to make him look closer to real life, without going all plastic doll.
There are little changes here and there, like dark eye bags, but everything is very subtle. The result is an edited photograph that makes you look your best, and that other people think hasn’t been edited.
Use the slider to compare the before and after images.
Valent Lau Photography provides Personal Branding Photography at your business location or in our Coogee studio. Contact us now and let us help you make your best first impression.
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